DISE 3435 Business Design
Electiva de producto
This course brings together design in its broadest dimension (product, service, brand and strategy) and entrepreneurial mindset to startup a new business. The course is based on applying design methods to develop a business from ideas presented by the students.
A practical approach from the startup space will be used in the course in order to apply agile methodologies during the design process and interactively prototype new solutions.
This course welcomes students with business ideas in an initial stage without any development. During the semester the ideas will be developed, validated with real users, linked to a business model to support the value proposition and eventually presented to potential investors that might fund the project.
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